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How to Motivate Certification Candidates

WBT Systems

The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits. Dedicating mornings, nights, and weekends to reading books, understanding information, meeting with study groups, and preparing for the exam.

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Association Brain Food: 5.12.23

Reid All About it

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. Impexium explains how your association and members could benefit from offering a tiered membership model. Learning business.

Chicago 200
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Association Brain Food: 5.5.23

Reid All About it

WBT Systems explains how your association can stand out from the for-profit crowd by offering a corporate learning concierge service to industry employers—a good way to spread market awareness, strengthen relationships, and generate additional revenue. But where and how do you even begin to improve your culture? AMS requirements.

Chicago 205
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Association Brain Food Weekly: 10.9.20

Reid All About it

Billhighway explains how some association chapters are engaging early-career members. Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. How to update old blog posts for SEO. How to read more books.

Utah 370
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Association Brain Food Weekly: 10.20.17

Reid All About it

As a CAE whose studying and exam experience is still imprinted in my brain, I can relate to this post from WBT Systems about motivating certification candidates. I like the distinction between learning goals and performance goals and the references to Dan Pink’s fascinating book, Drive. Maybe I’m a good luck charm?

DC 150
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Association Brain Food: 12.2.22

Reid All About it

The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. But 62,000 people completed the course and earned a certificate. She explains how async communication combats groupthink —what a bonus.

Tips 41
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Association Brain Food Weekly: 1.17.20

Reid All About it

Billhighway describes how to prevent several chapter website disaster scenarios. Having the leftovers tonight and you know how leftover soup or stew is even better the following days. Another pair came to mind—Celisa Steele and Jeff Cobb of Tagoras—because they often discuss reflection as part of the learning process. Austin Kleon ).

Arlington 243