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How to Continue the Conference Learning Experience

WBT Systems

Advice on how to use what they’ve learned at the conference to be a good resource in their professional network. Start an online book club. Select books written by this year’s and next year’s speakers. Follow the format of popular MOOCs : Share a discussion guide. Tips on following up with new and renewed connections.

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Association Brain Food: 5.12.23

Reid All About it

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers.

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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

You don’t often hear about expeditionary marketing but in times of change, this bold approach could take your online educational programs—and non-dues revenue—to new heights. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue. Expeditionary Marketing.

Education 155
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The Many Benefits of Selling Online Education to Corporate Members

WBT Systems

We’ll show you how it’s done by other associations during a webinar on Wednesday, May 23, 2018 at 1 p.m. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Everyone sees the revenue potential in providing online education to corporate customers.

Education 155
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What does the collaborative economy mean for associations?

Mizz Information

Events --one of associations’ biggest sources of non-dues revenue is events and tradeshows. Products --this one is a no brainer, at least in my opinion--if people start borrowing instead of buying, there potentially goes another big source of non-dues revenue. Especially books and publications.

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15 Changes in the Learning Business Landscape

Leading Learning

All the factors above have led to the emergence of what has become known as the “ creator economy ,” basically a technology-enabled business environment in which individual creators are able to generate revenue from their content. That year saw the publication of Make It Stick by Henry Roediger, Mark McDaniel, and Peter C. Taylor here.).

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