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Association Brain Food: 3.24.23

Reid All About it

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. More info/register. 1 CAE credit.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) Certificate programs Certificate programs offer your members valuable professional development opportunities.

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10 Tips to Take You from Zero to eLearning Hero

Blue Sky eLearn

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. A session or a seminar? Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. You can’t launch an empty LMS! Make it a party!

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10 Steps from Zero to eLearning Hero

Blue Sky eLearn

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. A session or a seminar? Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. You can’t launch an empty LMS! Make it a party!

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9 Member Appreciation Ideas to Retain More Members

MemberClicks

You have members achieving amazing things all the time, whether they’re receiving a promotion in their field or earning continuing education certificates. Show your appreciation for each member’s time and skillset by offering a variety of opportunities, from educational seminars and online workshops to volunteer days.

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Could Associations Replace College? (Take 2)

Leading Learning

Associations also have a long history of providing various forms of credentialing, from certificates to high stakes certifications, that are themselves a form of the “job market signaling” in which so much of the value of higher education degrees resides. And, of course, academia isn’t sitting still. Related External Reading.

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Product and Service Engagement Drives Membership Retention and

Membership Marketing

• Acquire or maintain a certification (22%). So if 23% of the members attend the annual meeting, another 22% attend a seminar, and another 13% participate in the private social media site, pretty soon you could be looking at a fairly substantial portion of the members using the products and services of an association.