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Association Brain Food: 12.1.23

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6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., 1 CAE credit. 1 CAE credit.

Arlington 266
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Association Brain Food Weekly: 12.18.20

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Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

Video 221
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Association Brain Food Weekly: 7.11.16

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. – Focus On: Referral Marketing. Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Demand Metric recently conducted a study to learn about the current state of referral marketing. More info/register. Host: HighRoad Solution. Tue 7/12 at 12 p.m.

DC 150
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Association Brain Food Weekly: 5.8.20

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Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Steven Stout, FASAE, CAE, executive director, Texas Society of Association Executives. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Gerd De Bruycker, marketing director at Cisco Systems.

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Association Brain Food Weekly: 3.5.21

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Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Your association shifted from live to online events last year and you struggled to secure sponsorship revenue. Director of Client and Market Success, ?rasa.io.

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Association Brain Food Weekly: 2.25.22

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WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market.

Revenue 40
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Association Brain Food Weekly: 4.10.20

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MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.