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JANUARY 5, 2018

Discover how you can showcase your association’s successful membership, marketing and communications campaigns by submitting an application for ASAE’s annual Gold Circle Awards. Learn how to apply for the awards, what the judges are looking for, and the ROI of applying. Location: Washington, DC. Location: Washington DC.

Nashville 150

Nashville eBook DC Chicago 150

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JANUARY 17, 2020

WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. Nonprofits and Elections in 2020 (online and Washington DC). 1 CAE credit.

Arlington 243

Arlington San Diego San Francisco DC 243

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NOVEMBER 11, 2016

Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Learn tips for creating great webinars for each stage of the buying cycle from existing and outside content, and developing themes from scratch. Host: ON24.

Handbook 237

Handbook Washington eBook DC 237

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MARCH 11, 2022

Your marketing team constantly talks about the buyer’s journey. Join us as we sift through all the marketing lingo your team is throwing down to get to the heart of what constitutes a buyer’s journey, how it is built and how it delivers results. Host: Content Marketing Institute. Association Creative Marketing Masterclass.

LMS 195

LMS Revenue Los Angeles Newsletter 195

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SEPTEMBER 10, 2021

see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns.

Strategy 195

Strategy Content Education Tips 195

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FEBRUARY 23, 2018

The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. Learn why and how to get your organization’s staff and board engaged in your program. Location: Washington DC. Location: Washington DC.

DC 79

DC Washington LMS Social Media 79

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OCTOBER 16, 2020

Green beans are all over the farmers market right now. Tackling Multicultural Marketing Like a Pro. Hear about the power of multicultural marketing in reaching the diverse consumers of today who want to see content that reflects their diversity in positive ways. Host: Marketing General Inc. Tue 10/20 at 12 p.m.

Indiana 221

Indiana Review Education Conference 221

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JANUARY 27, 2023

Granted, because of their job, some aren’t your target market, but many are. WBT Systems suggests ways to find these folks and introduce them to your association and education programs. We rounded out 2022 with a small meet-up in DC and want to keep the momentum going with a networking meet-up in Reston, VA. Gen Z values.

Learning Management System 41

Learning Management System Education Committee System 41

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SEPTEMBER 16, 2022

MemberSuite suggests nine ideas for new membership tiers that might be a good fit for your association and market. They knew their old learning management system had issues, but the need for a change became painfully obvious when support calls overwhelmed staff. Host: American Marketing Association. Host: Engagez.

LMS 43

LMS Revenue Education Arlington 43

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FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. WBT Systems describes what goes into a persuasive toolkit. Quick hits How the Reasoned Action Theory works in membership marketing—make sure you understand the scientific theory underlying human behavior. 1 CAE credit.

Revenue 39

Revenue Strategy Education Technology 39

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JANUARY 20, 2023

Hear about the Equity, Diversity, and Inclusion Advisory Committee goals for 2023. Learn how to get involved and bring topics you want to hear about. Learn how the market is evolving, how that might influence your choice of technology and partners, and which next big things might come to pass. CMP credit. 1 CMP credit.

Revenue 39

Revenue Education Strategy Review 39