CMA Solutions

MARCH 6, 2024

They can include press releases detailing newsworthy achievements, non-promotional contributions to trade publications, or—in the case of VSC, which capitalized on headline monitoring and timely pitching—interviews on health-related topics with magazines, podcasts, and TV newscasts. The tactics vary. But they watch videos more.

Marketing 64

Marketing How To Social Media Video 64

CMA Solutions

JUNE 16, 2022

1 thought—not an afterthought—because It is a highly cost-effective tactic that gets results. At CMA, we offer a “Thought Leadership” service that combines blog writing with media relations to support on-page SEO and off-page SEO. A press release is a formal announcement of news, which search engines love because news items are unique.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Association Adviser

OCTOBER 23, 2018

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.

Newsletter 63

Newsletter Communications Press Release Social Media 63

Association Adviser

SEPTEMBER 24, 2013

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. Costs of these tactics are very low, and the exposure is tremendous.

Technology 60

Technology Social Media Maryland Press Release 60

Association Adviser

AUGUST 7, 2017

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. AAPA leadership pushes every day, with every Congressional meeting opportunity, to make change for its port members. Jill is also responsible for Naylor’s communication gap analysis and survey services.

America 64

America Social Media Press Release Education 64

Idea Architects

DECEMBER 14, 2014

Did you answer "never really come right out and say it in an obtuse two-page press release " ? My focus here is not on the potential merits of the policy change, but on how it was communicated. Knowing how to do so is a critical leadership competency. How would you share it?

Indianapolis 60

Indianapolis FAQ Press Release Communications 60

ChatterBachs

APRIL 11, 2011

It’s been bounced from Marketing to Communications to Web Development. Links in blogs can direct readers to photos, videos, press releases, announcements , web site pages , or other blog posts so readers can more easily find information they’re seeking. Blogs help develop thought leadership.

Press Release 28

Press Release Communications Leadership Resources 28