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Association Brain Food: 2.16.24

Reid All About it

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. That’s what people really want deep down inside—and associations can help members build these communities.

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Association Brain Food: 3.24.23

Reid All About it

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. Sponsorship strategy. Non-dues revenue. Women in the workplace. 1 CAE credit.

Revenue 227
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Association Brain Food: 7.21.23

Reid All About it

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195
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Association Brain Food Weekly: 11.27.20

Reid All About it

They suggest strategies for making the case for investing in online learning programs. We hike in southern Utah at least once a year, so this story about a strange monolith showing up in the midst of the red rock wilderness caught my eye. On Day 3, we explore the structure required to implement the strategies outlined on Day 2.

Las Vegas 369
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Association Brain Food Weekly: 8.20.21

Reid All About it

Association communication trends. Associations are communicating more frequently than ever before but still struggle to articulate their member value proposition and customize communications for different cohorts. Yet, not all measurement strategies are created equal. Learn how to unlock the power (and fun!) 1 CMP credit.

Revenue 195
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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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Association Brain Food Weekly: 10.9.20

Reid All About it

The weekly list of free educational events and resources for the association community… I’m back in the saddle again—and this photo captures my hiking buddies climbing up a tricky portion of the saddle between Big Spring and Squaw Canyons in the Needles district of Canyonlands National Park in Utah—one of my favorite places.

Utah 370