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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Corporate marketing budgets are tighter and sponsors are no longer satisfied with logo displays and podium mentions.

Revenue 256
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Association Brain Food: 4.19.24

Reid All About it

TopClass LMS explains how it works and shares examples of associations doing this now. Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand. AMS experts will be showcasing platforms and sharing their knowledge with the association market.

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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 256
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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Lunch costs are on your own. Learning business.

Chicago 200
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Association Brain Food Weekly: 3.19.21

Reid All About it

Two proven tips to increase your newsletter’s open and click rates. Learn how to understand the elements of the statement of functional expense, how to make it meaningful to your audience, the difference between program and supporting services, and variance methods for allocating costs in accordance with GAAP. Quick hits.

LMS 370
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Unlock Your eLearning Differentiator & Iconic Advantage

WBT Systems

Technology continually creates new opportunities for your association’s educational programs, but it also lowers the barrier to entry for competitors to enter and disrupt your market. To stay top of mind (and top of market), you need to leverage your eLearning differentiator—your iconic advantage.

LMS 150
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Here’s a big idea: Innovation can be small

Association Success

While we were nervous they might share the newsletter with non-members, we realized they could download the PDF and share it regardless, so why not embrace this potential marketing and give our members what they want? This turned a 4-click login process into a 1-click viewing process and made our members much happier.