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Why Just One Kind of Member Research Isn’t Enough

Associations Now

Job one was getting foundational data about CFMA’s members into useful reports—demographics, company size and type, and retention rates among different member segments—most of which he built himself. “That one-to-three-year member, that member’s probably fairly new to construction.

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Association Brain Food Weekly: 7.9.21

Reid All About it

Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Fri 7/9 at 12 p.m.* – Strategy First, Software Next. Improve Your Email Engagement with a Conversational Email Strategy.

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Association Brain Food Weekly: 5.3.19

Reid All About it

Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. Hear about 20+ helpful freemium, low-cost, and game-changing solutions out there to make your job easier—tools that can automate your workday and make connecting online easier. Tue 5/7 at 1 p.m.

Tucson 262
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Many Organizations Accidentally Ignore New Members

Smooth The Path

Surprised by the high price of registration and my estimated travel cost, I pressed delete. I had a half hour before my next meeting, and I spent the time browsing the association’s website looking at their events, research reports, and online community. How many emails will new members get? When will they get them?

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AMS Platforms: A Comprehensive Guide for Associations

Fonteva

Whether you want a specific CRM system or need a customized form builder, software integrations can take your overall tech strategies to the next level but will require potentially complicated steps in between. With an association platform, your event management tool and member management tool are both based in the same place.

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From the Corner Office: Scott Wiley, CAE

Association Adviser

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . AA : What’s the best way to figure out what members need? SW : We do.

Ohio 60