article thumbnail

For Manufacturers, For-Profit: Jason Moss of the Georgia Manufacturing Alliance Supports Members through Networking and Education

Association Adviser

Jason Moss, founder and CEO of the Georgia Manufacturing Alliance can, and he might take you out to dinner if you can, too. Jason Moss, Georgia Manufacturing Alliance. Get out a pen and a piece of paper, and let’s make a list of products you know are created here in Georgia.” Do you know which products are manufactured near you?

Georgia 91
article thumbnail

Membership and Chapter Growth is a Team Effort at AGC of America

Association Adviser

Association Adviser: How have membership marketing programs for AGC of America evolved? Jeff Wilson: Chapters have historically been the primary marketer of membership in part because much of the construction industry operates on a local level. From the Corner Office: Jeff Wilson, Associated General Contractors of America.

America 61
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Increase Your Membership ROI – Return on Involvement

Association Adviser

Preliminary findings were released this week from the 2017 Membership Marketing Benchmarking Report , which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. Do you know if your association offers discount programs that could save your organization money? I think you get the point.

Georgia 95
article thumbnail

Why Association Media Still Matters, Part Two

Association Adviser

Ben is beginning his career in association media after graduating from Georgia State University in 2012 and has worked with Naylor for one year. You’re talking to a new market with a new mindset. Rob is a 12-year veteran of the publication industry, including five years at Naylor. That’s where we come in.

Georgia 60
article thumbnail

The Power of Non-Dues Revenue

Association Adviser

”Our revenue stream comes from an even mix of dues, convention/trade show, education and other non-dues revenue, including publications, investments and discount programs (i.e. Associations should be very aggressive about marketing live events via mobile devices. affinity programs).

Revenue 60