Thought Leaders Blaze Trails of Discovery and Engagement
.orgSource
AUGUST 28, 2023
The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. My first bit of advice is, don’t treat recruiting these experts casually. For example, discounts on meetings or membership in exchange for an article or an appearance.)
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