eBook Email Marketing Member Engagement Organization 
Association Briefings
FEBRUARY 10, 2021
Data-driven email marketing is not only about using the data an association already has about its members, but also about the data it can collect through member interactions and engagements, ultimately predicting future behaviors. Topics include: A quick history of email marketing and its effectiveness today.
Higher Logic
MAY 20, 2020
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
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MemberClicks
DECEMBER 13, 2022
Aside from the point we made above about copy being the thing that communicates with your members what you’re trying to tell them, it actually has a few other purposes. It helps keep up the “brand” of your organization. For new members especially, email communication can help build relationships.
Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
Membersuite
OCTOBER 21, 2022
A data warehouse is a data repository designed for the storage, organization, analysis, and reporting of data from multiple sources. Learn how our AMS Repor t Center can enhance your team’s planning and decision-making abilities by downloading our eBook now. The Difference Between a Data Warehouse and An AMS.
Higher Logic
MARCH 12, 2019
Align Your Staff for an Effective Member Communications Schedule. If you want to get your member engagement strategy up to snuff, begin with aligning your internal strategy. Maybe it means adding additional tools, like marketing automation, so you can all access the data and campaigns. So here’s the secret.
Reid All About it
MAY 29, 2020
In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources. Virtual event ebook. More info/register.
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