Wed.Jun 15, 2022

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How to amplify member voices to create a culture of thought leadership

Nimble AMS

You owe it to your members to develop a thought leadership-driven culture at your association. According to the Community Brands Association Trends Study , members in their mid and late careers rank insightful industry information as their top association priority. For early careerist members, compelling content is in their top five priorities. When you take the time to develop well-researched thought leadership content, you’ll boost organizational awareness and increase member retention.

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Five Tips for Conference Sponsorship Pricing

Velvet Chainsaw

In my experience, most large conferences this year are realizing about 80 percent of their 2019 revenue performance. For some of the major annual meetings we’re tracking, sponsorship revenue has been a bright spot when compared to exhibit revenue performance. The textbook outcome of a successful sponsorship is improved attitudes and behavior for that brand.

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Leverage substantive vs surface metrics in your reporting

HighRoad Solution

In a recent presentation at the Marketing Membership and Communications Convention (MMCC) hosted by the ASAE Center for Association Leadership , two of HighRoad's very own senior digital advisors, Nicole Crilley and Emily Nash, spoke on the topic of optimizing marketing campaigns for results. They presented to a captive audience of association marketers, program managers, and other professionals, looking to modernize the way they connect with their members and search for new ones.

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Angela Kisskeys Named Associations North President

AssociationChat

FOR IMMEDIATE RELEASE . June 15, 2022. ANGELA KISSKEYS NAMED ASSOCIATIONS NORTH PRESIDENT. 15-year association veteran to lead the association community’s professional organization in the upper Midwest. MINNEAPOLIS – Associations North, the leading trade association for non-profit associations in the upper Midwest, announced today that Angela Kisskeys has been promoted to President of the organization.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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House Bill 1137: Manager Training

Colorado HOA Law

Community managers are invited to join us on June 29 at 1:00 to learn about House Bill 1137, what it says, what it doesn’t say, and what you need to know to take care of your communities. Register in advance for this class; it’s sure to ruin your day, but we promise to make it as painless as possible!

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Have you shopped yourself?

Effective Database

Have you shopped yourself? I've always been fascinated by the "secret shopper" concept. (Maybe it's because I worked retail through high school and college). The concept is simple: Have someone "secretly" shop at your place of business, so you can experience exactly what your customers experience. My sense is that not many associations do this, and … Have you shopped yourself?

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Twelve Association Scholars Named to ASAE’s 2022-2024 DELP 2.0 Class

AssociationChat

June 14, 2022. FOR IMMEDIATE RELEASE. Twelve Association Scholars Named to ASAE’s 2022-2024 DELP 2.0 Class. WASHINGTON — ASAE has announced the selection of 12 scholars for the 2022-2024 Diversity Executive Leadership Program (DELP) , the first class since the DELP program was redesigned to better align with ASAE’s new strategic framework and Conscious Inclusion strategy.

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