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Can Associations Attract Millennials with Credentialing?

Associations Now

A recent study finds that more than 90 percent of educational institutions are offering credentials and digital badges, in part, to serve their millennial students, who favor badging and certificates to traditional degrees. What about millennials? What lessons can associations learn from the study? What do they want?

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There’s Good News for Conference Content, and a Warning, in New Report

Associations Now

The latest version of Omnipress’ State of the Conference Industry Report finds that content continues to be a significant driver of value for associations. But with member demographics more diverse than ever, organizations are facing challenges in how they deliver it. Where Associations Are Succeeding.

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The Future of Learning, According to Millennials

Associations Now

college students asked them what they think education will look like in the years to come. What they had to say could affect your association’s meetings and education strategy when it comes to attracting these next-generation attendees. A new study of U.S. Yeah, we know, we know: More and more is happening online.

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Texas Apartment Group Campaign Looks to Recruit New Workforce

Associations Now

With industry growth comes the need for new professionals. The Texas Apartment Association Education Foundation’s new campaign seeks to find them. A new campaign from the Texas Apartment Association Education Foundation aims to raise awareness of the growing apartment industry and draw new professionals to fill the open positions.

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Association Brain Food Weekly: 6.20.16

Reid All About it

Discover why outreach is so important to any PR campaign, and learn how to write an effective press release. – Closing the Millennials Membership Gap: How to Drive Membership with Freemiums and Sticky Membership . More info/register. More info/register. Hosts: Event MB and Bizzabo. Wed 6/22 at 12 p.m. More info/register.

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New Partnership Seeks to Diversify Boards

Associations Now

trillion and on pace to continue to grow $80 to $90 billion a year, Latino consumers are driving consumption growth in America,” LCDA president and CEO Esther Aguilera said in a press release. “We With Latino purchasing power at $1.7 He continued that age also needs to be considered, as the average board director is 62 years old.

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A Case for the Association Summer Internship

Associations Now

In our daily news meetings here at Associations Now , we talk a lot about how associations are working to draw talent to their respective industries in various ways. In another example, the Plumbing-Heating-Cooling Contractors Association deployed a multimedia initiative focused on bringing more millennials into the workforce.