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Members Were My Mentors: Building Consensus Among the Folks Who Build

Association Adviser

What our members tend to have in common is that they’re strong entrepreneurial personalities who work in a very challenging market. . After eight years in Louisiana, I ran a chapter in Jacksonville, Florida for six years and then came up to Atlanta to run this chapter in 1995 where I’ve been ever since. That’s not the case here.

Georgia 105
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Success at an Annual Conference: WHAT'S THAT?

Tom Morrison

Ten years ago, I implemented a system for myself to attack any conference, to guarantee I would come away with ideas that could transform our association over the next 12 months. Chief Marketing Officer. Jacksonville Beach, FL. Staff and boards can handle small incremental change much easier than sweeping change. DeAnna Helton.

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From Relevance to REVOLUTION. It's NOW or NEVER: Staff.

Tom Morrison

This is usually where most of my innovation happens by the way J. As I started panning through the various technology we have put in place the last 24-months, it struck me: Our social technology system has subgroups, within main groups, that can be made private. Chief Marketing Officer. Jacksonville Beach, FL.

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How to Be a Real Change Agent in Your Association

Tom Morrison

Having influence on getting your Board to consider the wave of change is an art, and a system of communication. Doing nothing could leave your association open to future members having the perception you are not innovative enough for them, and youre not relevant because what you offer, they can get for free somewhere else.

How To 40