.orgSource
SEPTEMBER 25, 2023
Leverage ChatGPT to generate reports, articles, and newsletters. Use ChatGPT to design and conduct surveys and market research. IT, communications, marketing, membership, and finance will likely be involved. Ideally, a copywriter, a marketer, and an IT staffer would collaborate to develop the scripts.
Smooth The Path
AUGUST 30, 2016
Poke around and most of the marketing copy you read focuses on what. The conference this year is in Las Vegas. The open rate of our weekly newsletter is 56% while the open rate is 18% for promotional messages. As established organizations, knowing our member’s why helps us develop and communicate our why.
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Reid All About it
JANUARY 15, 2021
The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Kelli Kopec, Product Marketing Manager at Cvent. . More info/register.
Association Adviser
JULY 11, 2017
Branding expert David Avrin, CSP, discussed why branding is essential in today’s marketplace at the Meeting Professionals International World Education Congress (MPI WEC) last month in Las Vegas. Avrin reiterated, “Marketing is not a department,” it’s everyone’s job and responsibility. Be humble but honest.
Reid All About it
JANUARY 8, 2021
17 non-negotiable things your email newsletter needs right now. ( Jodi Harris, Content Marketing Institute ). Amy Gitchell, Marketing Specialist, GrowthZone AMS. Through the power of artificial intelligence, a different newsletter could be effortlessly created and sent to each individual based on their unique reading habits.
Expert insights. Personalized for you.
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