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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Armentrout CAE, DelCor Technology Solutions, HighRoad Solutions, PerByte, and Qiqo—have put together a “powerhouse panel” and “expert-led sessions.”

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Association Brain Food Weekly: 3.12.21

Reid All About it

Association technology and analytics. I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon.

Nashville 370
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What Do Successful Associations Have in Common? What We’re Learning from the Associations Thrive Podcast

MatrixG

Associations Thrive came out of a marketing planning meeting I held with my team at the beginning of Summer 2022. The BMI and CASE report data from members around the world. Technology powers successful organizations. For example, CASE updated its technology to become a more nimble association. Then, they act.

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Association Brain Food Weekly: 3.5.21

Reid All About it

This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Meet the experts who can solve your technology challenges. For all the technology, our audiences are still human. More info/register. CAE credit.

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Serving Your Professional Community for Impact

Association Adviser

If you were the CEO of an association that strives to support applied technology professionals through training, credentialing, research, standards-setting and ongoing development of new competencies in any region of the world, where would you start? I told them, “No way am I moving to California from Wisconsin!”

Boston 62
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Association Brain Food: 7.15.22

Reid All About it

The ASAE Technology Council and Marketing Council joined forces two years ago to create a model for assessing an association’s marketing technology maturity, which the pilot group found helpful. Prepare your association for these ten marketing automation implementation challenges. MarTech Maturity Model.

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Association Brain Food: 9.30.22

Reid All About it

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Member/customer engagement. Host: Brandt Krueger, founder, Event Technology Consulting. A true hero. More info/register.