Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. More info/register. Fri 2/2 at 4 p.m. More info/register.

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SCD Group

FEBRUARY 21, 2016

Associations reading surveys need to be careful what they discover and the decisions they make. The headlines from Saturday’s South Carolina primary and Nevada caucuses show that the news media suffers from misperceptions arising from polling. While facilitating an association board workshop Friday, I shared that 9.2%

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Achieve

OCTOBER 6, 2023

Social Media Return on Investment Measuring your nonprofit’s return on investment (ROI) is essential for any marketing or fundraising initiative. In addition to tracking relevant social media fundraising metrics, consider gathering feedback directly from your supporters by creating polls or surveys on social media.

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Associations Now

SEPTEMBER 3, 2013

A new study from the World Food Travel Association illustrates the importance of promoting food and drink when marketing a destination to meeting planners and attendees. When traveling to a destination, whether for leisure or work, how important are the dining options to you? It can help define your city and put your city on the map.”.

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AMR Management Services

MARCH 27, 2012

After starting his career as a strategic planning intern, Record moved into a policy research role with local governments in South Carolina. Record joined the AMR team in March. He comes to AMR with several years of research and planning experience, which will complement the department and client needs.

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Associations Now

MARCH 30, 2016

Associations typically use a range of methods to learn about their members: surveys, focus groups, behavior tracking, observation at conferences and events, and direct phone calls. It’s less clearly the association’s “turf” than a survey or hosted focus group. And yet, try we must. and Andrea Pellegrino. .”

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Freestone

APRIL 11, 2024

Giving life to your newly created marketing piece in multiple channels goes a long way. Scaling is so important for small organizations with limited marketing resources. Leveraging your marketing automation tools will help infuse dynamic content and create templates that you can then reuse. Is it OK to repurpose content?

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