Smooth The Path

APRIL 7, 2016

One unusual process they’ve recently started caught my ear. They created a few formal channels for staff members to submit their great ideas (this is not so unusual). If it is put into the new product process the submitter knows why, when and how. So often members ask, “will I get a copy of the final report too?”

Member Insights 60

Member Insights Member Research Survey Report 60

Smooth The Path

JUNE 18, 2019

The online membership application process didn’t allow me to set my username and password, so right after I joined, I couldn’t log in and check out my new member benefits. I had a half hour before my next meeting, and I spent the time browsing the association’s website looking at their events, research reports, and online community.

Organization 108

Organization Member Engagement Member Experience Video 108

Smooth The Path

JANUARY 24, 2016

Coming out of my own member research, the challenge that comes up nearly universally among members of all associations is the need to influence. They need to influence their managers, their direct reports and their peers. Relationship skills are needed now more than ever. Influencing skills.

Social Media 60

Social Media Member Research Tips Education 60