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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does Member Experience Matter?

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Improve Intergenerational Communication: 3 Tips to Attract & Retain Younger Members

Higher Logic

Tech is still booming with a competitive edge, people are living longer, and younger emerging generations like Millennials and Gen Z’ers will continue to shake up the workplace (and your member base). Use member data to strengthen communication. PS: Mad respect to my elder, Otis Redding, who actually wrote the song "Respect").

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Empower association volunteers to boost member engagement

Nimble AMS

Make it easier for your volunteers to connect with more of your members (and non-members) by providing marketing collateral like brochures or posters , discount codes for ea rly event registrations, and a social media campaign to guide digital posts. Consider hosting a volunteer thank you party to celebrate their efforts.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Send a survey to ask them directly.

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Three Ideas to Ramp Up Digital Member Engagement

Associations Now

Most associations have a good set of digital tools available, but it might be time to take a look at ways you could use them better to make the member experience feel more relevant and real. With the right functionality and people, [a member portal] can transform into a dynamic place for online engagement,” he says.

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9 Steps for Building Member Personas

Higher Logic

The following questions can guide your search: How old are my members? How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? If you have the demographics mapped out but don’t know anything about this person’s day, search on the Internet and read some social media posts from your members.

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Association Brain Food Weekly: 5.14.21

Reid All About it

Hear insights culled from OnBoard’s 2021 Board Effectiveness Survey. Katie Johnson, General Counsel and Chief Member Experience Officer, National Association of REALTORS®. 5 Ways to Enhance the Modern Member Experience. Marketing Channels for the Largest Generation in the Workforce: The Millennials.

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