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7 Tips to Improve Your Marketing Reporting and Prove Your Worth

Higher Logic

Well, have no fear, I’ve got seven tips to help you learn how to track the right thing and understand your numbers. Pro tip: Determine what your logic should look like at the beginning, clone it, and then change the filters on your software to see different views. Now you’re saying, “but Marisa…reporting is the hard part.”).

Report 203
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How to Make Analytics a Priority – Finally!

Association Analytics

We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Tools – What tools do you have? What tools do you require? An example is how many new members did we acquire last month? How does it align with the association’s strategies?

How To 169
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Association Brain Food Weekly: 5.14.21

Reid All About it

During the last one, they introduced their event safety playbook full of tips and resources. They recently shared a list of must-have technology for remote work along with tips for selection and implementation. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies.

St. Louis 341
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Association Brain Food Weekly: 4.16.21

Reid All About it

The Virtual Events Institute asked several experts for tips on virtual event engagement. Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world.

Revenue 363
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Association Brain Food: 5.5.23

Reid All About it

Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. She is an in-demand speaker for association leaders worldwide and is at the forefront of exploring how member and attendee engagement is rapidly changing.

Chicago 205
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What’s the Difference Between Automation Rules and Marketing Automation, Anyway?

Higher Logic

Though it’s a tad confusing, it’s no coincidence that these two key Higher Logic features both use the word “automation,” because it reminds us how closely and effectively the two tools can work together. Improving member communications. Empower Your Member Communications with Both Tools. And for what? Better Together.

Marketing 136
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Association Brain Food Weekly: 6.11.21

Reid All About it

Loyalty strategies. She explains how for-profits are using membership strategies to develop customer loyalty. Voyeurism fix: 27 top marketers share pictures of their desks along with tips for cameras, mics, lights and hamsters. Ana Andjelic says people develop brand affinity only when it gives them a sense of community.