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Association Brain Food Weekly: 7.17.20

Reid All About it

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.

Montana 341
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Association Brain Food Weekly: 12.4.20

Reid All About it

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Raising sponsorship prices.

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Association Hunger Games: Victory or Defeat?

Aaron Wolowiec

I had the pleasure of presenting this year at the ASAE Annual Meeting and Exposition in Nashville. The resulting gap represents lost opportunities and revenue. Only 14% of the same CEOs indicated their organization did an effective job of implementing the strategy.” Imagine our potential if we improved our execution by just 50%.

Nashville 100
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Association Brain Food: 8.5.22

Reid All About it

I hope your association isn’t relying on the same event marketing strategies and tactics you used before the pandemic because, says Meena Dayak at McKinley Advisors, your competitors are probably marketing more aggressively and effectively than you. Rebuild your data strategy without third-party cookies, whose death is on the horizon.

Revenue 39
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Meeting Crashers: How Concerned Should You Be?

Associations Now

How can you deal with the issue and avoid a loss of revenue? The Times piece gave the example of Internet Week New York: Only the most expensive pass—at a price of $1,295—gave participants access to parties, mixers, and networking. I’m sure that many of you have seen movie Wedding Crashers.

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Get Them in the Door: Inside a 10-Month Trial Membership Offer

Associations Now

Spend some time on ASAE’s Collaborate forum and you’ll see divided opinions about discounts and free offers : Some believe that they devalue the product and discourage prospects from ever paying full price, while others argue in favor of the power of the free sample. That has been AOA’s strategy so far.

Sample 40
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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

We hope you can leverage this data to design strategies that add value to both you and your customers. The future of big events in Nashville are in question amid COVID-19 (source: WKRN.com) April 17, 2020 –. The monthlong shutdown will cause lost revenues conservatively estimated at $100 million. Harris, M.D., Photo by Miguel Á.