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Advocacy and Governance 2.0

Association Adviser

Besides having boundless energy and vision, Sabuco and Hedberg are relentless networkers who leverage their global connections to recruit powerhouse board members, advocates and ambassadors to support their missions. You just need frequent and effective communication to keep them engaged. Communicate your organization’s mission.

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Trainer’s Notebook: The Digital Nonprofit: A Participatory Workshop

Beth Kanter

We focused on digital transformation because incorporating digital has become essential for delivering on all aspects of a nonprofit’s mission, not just fundraising and communications but program delivery and governance. Each section lists best practices and processes for being a digital nonprofit. Opening Exercise.

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Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

” The program he highlights is run by Nonprofit Technology Network (NTEN) using Twitter, Facebook, and LinkedIn posts to request donations to fund scholarships for their annual conference. Unleash the Power of Market Testing in your Membership Recruitment. ASAE Marketing, Membership & Communications Confer. Good Blogs.

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From the Corner Office: Eric Fletty, TAPPI

Association Adviser

It had been a time of huge growth and technological advancement for the paper industry, and their idea was to gather and disseminate information about paper production. EF: I think everyone can agree that smartphones, social media and new technologies in general have been game changers. Our goal was to turn TAPPI around.

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Membership Marketing Blog: The 25 Most Important Lessons in.

Membership Marketing

Recruitment and retention efforts require more "touches" than ever, and certainly more than, say, ten years ago. The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. Integrated marketing is key - no one channel is guaranteed for recruitment or renewal.