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The Hourglass Blog: Do You Want Your Members to Be "Smart" or.

The Hourglass Blog

In it, he dissects the difference between customers who know how much your services really cost (referring to them as "smart" customers) and those who dont (referring to them as "stupid"), and shares experiences hes had with companies that charge "stupid" customers much higher prices than "smart" ones. Social Media. Innovation.

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Six Components to Building Your Membership Model

Membership Marketing

Others require multiple years of membership tied to an event like certification. Price – How much, if anything, do you want to charge for the membership? Labels: Marketing Planning , new products , Price , product line extension. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

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Product and Service Engagement Drives Membership Retention and

Membership Marketing

• Acquire or maintain a certification (22%). So if 23% of the members attend the annual meeting, another 22% attend a seminar, and another 13% participate in the private social media site, pretty soon you could be looking at a fairly substantial portion of the members using the products and services of an association.

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Membership Marketing Blog: Consumer Use of Email Declines, but.

Membership Marketing

This follows a substantial growth in the use of email from 2009 to 2010. In marketing, whether it be for membership recruitment and retention, conference attendance, participation in your certification program or whatever, the key analytic is cost per order. Pricing Your Product, Service, or Membership. ► 2009. (69).

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AE on the Verge: Check your expiration dates

AE on the Verge

Wednesday, November 11, 2009. or what makes a price increase). Certificates of Deposits: Financial institutions will alert you of maturity of a CD; along with the terms you presently have. November 12, 2009 12:59 PM. November 16, 2009 5:45 PM. social media. (77). ▼ 2009. AE on the Verge.

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Room Sets for Meetings - BlogClump

BlogClump

The price was right, but there wasnt enough space to put in the 5 rounds of 8-10 that we wanted. ► 2009. (33). Where do you draw the line on social media? We had a regional meeting in New York City. We have run this type of meeting in 20 cities over the past few years, so we have it down to a science. ► May.

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Do you want your association to be Walmart? - BlogClump - Yes

BlogClump

I may have better selection and quality somewhere else, and maybe even price, but at least I can do it in one stop. Social media has changed the dynamics of all of this, but providing valuable aggregation of content for a subject matter amounts to real value added. Do We Need Social Media Certification?