Idea Architects

FEBRUARY 9, 2012

Capture all attendees photos digitally as they arrive on-site and create an on-line directory of attendees. Invite “wild cards,” to participate in your meetings and strategy sessions. Dec 2010 (2). Nov 2010 (9). Oct 2010 (10). Sep 2010 (3). Aug 2010 (3). Jul 2010 (1). Jun 2010 (7).

Columbus 60

Columbus DC Louisville Houston 60

Trade Association CEO Blog

AUGUST 1, 2010

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. Sunday, August 1, 2010.

Guidelines 28

Guidelines Sample Strategy Newsletter 28

Membership Marketing

DECEMBER 22, 2011

Directory Sales. Books, directories, periodicals. How to Recognize a Good Strategy? ► 2010. (46). 2010 Benchmarking Survey. (14). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Advertising. List Management.

Revenue 40

Revenue Discount Directory Price 40

The Hourglass Blog

APRIL 16, 2011

In my current world of trade associations I see the same dynamic, and my strategy with these businesses is simply to put them on a watch list, waiting for a change in leadership at the top that may signal a willingness to take another look. ► 2010. (62). But sometimes even then the old culture is preserved. But I wonder.

millennials 40

millennials Proposal Directory Innovation 40

Trade Association CEO Blog

MAY 27, 2011

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. ► 2010. (8).

Newsletter 28

Newsletter Recruiting Recruitment Maryland 28

Membership Marketing

APRIL 10, 2012

• Purchase a book or directory (13%). ► 2010. (46). 2010 Benchmarking Survey. (14). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). . • Participate in their public social network (13%). ► September. (3).

Products 40

Products Survey Social Media Price 40

Association Subculture

DECEMBER 7, 2009

We connect with our peers in ways that make the membership directory a thing of the past. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. strategy. (5). ► 2010. (24). Shelly blogs at Association Subculture because her cat is a bad listener. governance.

United States 100

United States Price America System 100