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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010). Generating non-dues revenue from communications is a greater problem this year, with more than half (54 percent) of respondents stating they have trouble generating significant non-dues revenue from their publications.

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2010 Membership Marketing Benchmarking Survey

Membership Marketing

Speaking Engagements. Speaking Engagements. Friday, February 12, 2010. 2010 Membership Marketing Benchmarking Survey: Please Participate. We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate.

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Mizz Information: Association Swing and a Miss--CEA Tech.

Mizz Information

Yes, it would have cost more but it also would probably have been a lot easier to use, and would have hopefully fostered better member engagement. Advertising/Revenue --I have to admit Im kind of sad to see this thing fail because I think it could have been a success. December 2010 (8). November 2010 (7).

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Email Usage Up, but Effectiveness Rated Lower for Membership

Membership Marketing

Speaking Engagements. Speaking Engagements. Thursday, July 22, 2010. When we look at several key membership marketing functions, our statistics show that email usage has grown from 2009 to 2010. at Thursday, July 22, 2010. Labels: 2010 Benchmarking Survey. July 23, 2010 1:10 PM. July 23, 2010 4:37 PM.

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Membership Marketing Blog: Engaging New Members to Improve.

Membership Marketing

Speaking Engagements. Speaking Engagements. Tuesday, September 21, 2010. Engaging New Members to Improve Renewals. Most membership organizations will find that the most likely members not to renew are first year members. at Tuesday, September 21, 2010. September 23, 2010 1:35 PM.

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Membership Marketing Blog: The Top 25 Lessons Learned in.

Membership Marketing

Speaking Engagements. Speaking Engagements. Monday, November 8, 2010. It is incumbent upon any association to first provide value to its membership and then to communicate that value to the members on an ongoing basis. Building community and member engagement is the key to successful membership marketing.

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Membership Marketing Blog: Just Released: The 2012 Membership.

Membership Marketing

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. ► 2010. (46). teamwork. (3).