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5 Gen Z Values Associations Need to Know

Membersuite

5 More Gen Z Values—and How To Appeal To Them Generation Z was born between 1997 and 2012, making them about 10 to 25 years old. They’re done with the social media performances of selfie-obsessed, show-off Millennials in their feeds. The focus here is on young Gen Z adults, 18 to 25 years old. Another popular platform is BeReal.

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Speakers Required To Promote Your Conference In Social Media Must Follow FTC Endorsement Guidelines

Velvet Chainsaw

Jenise Fryatt , co-owner/marketing director for Icon Presentations AV for events, recently wrote about speaking on social media for a large industry conference. Promote her attendance/session on her blog and in her newsletters. The Revised FTC Endorsement Guidelines And Speaker Social Media Conference Promotion.

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SXSW is here! Association Weekly Wrap-Up for March 8th!

YourMembership

Yes, it’s trending right now in a lot of social media, but the ideas behind gaming dynamics and techniques are as old as human civilization itself. Traditionally, CEOs have built reputations through means other than social media,” Leslie Gaines-Ross, Weber Shandwick’s chief reputation strategist, said in a statement.

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Mizz Information: Association Swing and a Miss--CEA Tech.

Mizz Information

These include free and discounted products, advance product launch information, access to industry events, and beta testing opportunities. Last week I got an email from them announcing that they are ending the new membership category effective January 31, 2012. No newsletter. July 2012 (3). June 2012 (4).

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Building Your Online Membership Lead Generation and Conversion

Membership Marketing

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. • What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? ► 2012. (18).

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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. ► 2012. (18). Quick clicks: July 26, 2012. 2012 Benchmarking Survey. (7).

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Does it Make Sense to Hire a Consultant to help your Membership

Membership Marketing

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. ► 2012. (18). Using Social Media to Recruit Staff. Quick clicks: July 26, 2012. Dues Discount. (4).

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