Remove 2014 Remove Member Engagement Remove Membership Management Remove Social Media
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Social Media ROI in Dollars & Cents – Your Questions Answered

YourMembership

Last week we held YourMembership’s November Thought Leadership webinar Social Media ROI in Dollars & Cents , with Ben Martin, CAE, noted speaker and Chief Engagement Officer for Online Community Results. During presentation we polled the attendees on their organization’s social networking maturity level.

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New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership

In the webinar we highlighted the work being done at the Association of Otolaryngology Administrators (AOA) to recruit and retain new members. The program is centered on offering a limited free trail membership through 2014. That’s where member engagement lives. See you in NashVegas! We’ll be located in booth #335.

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The Risk of Not Owning Your Online Brand

YourMembership

I was talking with an association executive recently about their social media and online community efforts and was surprised to learn that they were considering turning off their integrated online community in favor exclusively using the LinkedIn group page for their association.

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Top 5 Association Marketing Takeaways from Xperience2014

YourMembership

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. This event provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage and grow.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. We are proud to be the Platinum Sponsor for AMCi, because Association Management Companies (AMCs) have always been an important part of our success. Social media/community.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more. Since 2014, Google has been including video in search engine result pages. Currently, 137.4K

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Associations and the Vision Thing

YourMembership

Member recruitment, new revenue growth, generational shifts, technology demands, and the need to transform their organizations into “On Demand” service providers to meet the growing demands of their members – some or all of these make up the business climate associations must compete and succeed in today. But back to that BHAG.