Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. Moreover, associations with a higher proportion of millennial members are seeing growth, whereas those with predominantly boomer members are declining.

FAQ 72

FAQ Revenue Innovation Member Experience 72

YourMembership

DECEMBER 23, 2015

Here are the five essential takeaways you should know: Shifting requires accommodating the millennials entering the workforce. Without question, associations are interested in connecting with millennials as both members and leaders. Millennial needs and wants are different than those of generations past.

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millennials Video Social Media Technology 150

Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. Moreover, associations with a higher proportion of millennial members are seeing growth, whereas those with predominantly boomer members are declining.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Associations Now

AUGUST 31, 2018

Correspondingly, reasons of professional responsibility fell to 36 percent, down from 41 percent in 2016. The report also notes that more than half of members (56 percent) said their association had a job board, with 46 percent using it over the past two years.

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millennials Course Software Education 105

Association Adviser

JULY 28, 2016

Source: Association Adviser and Naylor Association Solutions 2016. We don’t very often give millennials the mic and ask them directly, ‘what’s important to you in life?’” Edge Research 2016. . Edge Research 2016. Tactics for engaging millennials. Re-branding isn’t the only way to connect with millennials.

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millennials Arizona Communications Atlanta 60

Associations Now

JUNE 28, 2017

And membership acquisition continues to show strength—45 percent of associations reported an increase in new members, down only slightly from 2016. Those tactics can also be used to promote new products and services that deepen engagement with existing members. But that’s not to say it’s the only way to grow.

Certificate 79

Certificate Survey Recruiting Recruitment 79