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Engagement Lessons from the Pandemic

Spark Consulting

Their member experience is neither representative nor typical. Even their professional or industry experience is usually not typical, as people who are more senior or prominent in the profession or industry you serve are almost certainly over-represented.

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The Most Impactful Articles of 2017

Association Success

The original plan for this particular publication was to round up our most popular articles of 2017 and write curated blurbs on them, just like we did last year. But I was challenged by a community member: “Click rates don’t necessarily indicate impact. Using New Member Experiences to Fuel Engagement, Onboarding, and Retention.

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These Are Not the Most Read Articles But They Are the Most Impactful For the Association Community

Smooth The Path

Attendees catch me at conferences and reference ideas they found helpful in research reports, or e-books, or posts. So in a very unscientific way, I tallied all of these discussions in my mind, and these are the most impactful articles of 2017: Is It Day 1 or Day 2 for Associations? The Problems Attendees Experience at Conferences.

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Association Brain Food Weekly: 10.20.17

Reid All About it

As a CAE whose studying and exam experience is still imprinted in my brain, I can relate to this post from WBT Systems about motivating certification candidates. I like the distinction between learning goals and performance goals and the references to Dan Pink’s fascinating book, Drive. SURGE 2017. Enough negativity!

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Five things to consider when choosing new association management software

Nimble AMS

You can’t deliver a great member experience without great staff. Your staff can work more efficiently and spend more time creating a great member experience – no matter how member expectations evolve in the future. For effective member engagement, offering a great mobile experience is simply a must-do these days.

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Four things to consider when choosing new association management software

Nimble AMS

You can’t deliver a great member experience without great staff. Your staff can work more efficiently and spend more time creating a great member experience – no matter how member expectations evolve in the future. For effective member engagement, offering a great mobile experience is simply a must-do these days.

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What automation can do for your association

Nimble AMS

But here’s something interesting: In the same study, only two percent of Pros said they use AI, compared with four percent from the Community Brands 2017 Digital Member Study. It’s increasingly important to automate as many manual processes as possible so your staff can spend more time creating a great member experience.