Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This payment method has expanded over the years.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

CMA Solutions

SEPTEMBER 30, 2022

At CMA, we specialize in association management, membership outreach and member engagement. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. Member engagement makes all of it happen. They had more problems, and we had more solutions.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. 1 CAE credit. More info/register.

DC 150

DC Washington Tools Education 150

Association Success

NOVEMBER 15, 2018

With so many benefits available, it can be overwhelming for a new member; our approach allows them to easily digest the information, ensuring they make the most of the association right away. Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. So how does it work?

How To 68

How To Email Marketing Price Communications 68

Reid All About it

JULY 13, 2018

A really good list of email marketing best practices. Learn how leveraging your association’s data fuels smarter, faster decisions that encourage member engagement, drive adoption and add value to the entire organization. and how to get the right statistics to prevent national and chapter level members from leaving.

DC 37

DC Washington Member Engagement System 37

Reid All About it

NOVEMBER 9, 2018

The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results. Discover what’s next in terms of filling the gaps for better data adoption in the industry. Tue 11/13 at 2 p.m. – 1 CMP credit.

Chicago 175

Chicago DC Washington Software 175

Reid All About it

MAY 11, 2018

Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Tue 5/15 at 1 p.m. 1 CMP credit.

DC 30

DC Washington Project Member Engagement 30