Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Content Tools 287

Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Digital Marketing Trends and Traditions 2019. Tue 4/30 at 1 p.m. Tue 4/30 at 2 p.m.

Social Media 170

Social Media Arizona millennials Proposal 170

Higher Logic

MAY 29, 2020

Many associations are looking to technology to help them achieve various goals like millennial recruitment and maximizing staff resources. How community helps: Appeal to the next generation of members with a modern community experience. Data : You don’t own your member data – the social media platform does.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

JANUARY 7, 2020

Most associations have a good set of digital tools available, but it might be time to take a look at ways you could use them better to make the member experience feel more relevant and real. Shaun O’Reilly, vice president of marketing at MemberSuite, thinks member engagement will remain the top challenge in 2020.

Member Engagement 96

Member Engagement Social Media Revenue millennials 96

.orgCommunity

MAY 15, 2019

Everyone strives to better understand the members and market. They often take an idea from an unrelated industry and wonder how it would apply to the membership experience. Put a process in place for each department to share what they’re working on, and how that work impacts strategic goals and the member experience.

Innovation 68

Innovation millennials Project System 68

Reid All About it

MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Host: American Marketing Association Speakers: Emily Dick, Director, Demand Generation, and Tiffany Sanford, Assistant Team Lead, Demand Generation, Cvent Tue 3/7 at 2 p.m.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . Stacey Telford, Community Manager at The Marketing Society. Association and B2B sales.

DC 43

DC Education Technology Washington 43