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Association Brain Food: 1.26.24

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Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. If it intrigues you, check it out—12 CAE credits too.

Survey 259
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Association Brain Food Weekly: 1.7.22

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Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Tue 1/11 at 10:30 a.m. Host: Grype.

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Association Brain Food: 5.12.23

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Current Trends in Policy and Politics Hear the latest quarterly analysis of trends in policy and politics. No plan, no progress. Good listens I love listening to smart people having interesting conversations. . More info/register. Host: Quorum Speaker: Bruce Mehlman, Founding Partner at Mehlman Consulting Wed 5/17 at 9 a.m. to 2:45 p.m.

Chicago 200
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Association Brain Food Weekly: 5.7.21

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WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. – How to Personalize 5 Must-Have Email Templates. Intriguing.

St. Louis 370
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Association Brain Food Weekly: 7.9.21

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Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Makes more sense now. Mon 7/12 at 2 p.m.

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Association Brain Food Weekly: 2.25.22

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WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40
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Association Brain Food: 9.9.22

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Guest: Lisa Lockman, Assistant Director, Data Analysis and AMS Administration, Association for Psychological Science. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Email marketing has never been more difficult than it is today. More info/register.