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4 Professional Services that Save Associations Time and Money

Higher Logic

A membership director also helps with event planning and updating the website, for instance. If your staff doesn’t have experience in web design or enough time to devote to site architecture, content, and hosting services, you risk becoming part of that statistic. Event Planning.

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8 Must-Read Newsletters for Association Leaders

Elevating Engagement

Amanda Lea Kaiser A version of this article was originally published by Lead Marvels. Fresh off of her recently published book, Elevating Engagement , Kaiser draws upon her experience as an association leader to offer expertise on engagement strategies , member experiences , leadership growth , event planning , and more.

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Association Brain Food: 11.3.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges. Don’t subscribe?

Tools 276
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Association Brain Food: 6.9.23

Reid All About it

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. Event marketing. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. Audience personas. Change management. Creativity.

Revenue 206
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Association Brain Food: 6.16.23

Reid All About it

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Renew: Is Your Member Renewal Journey Magical or Miserable? 1 CAE credit. .

Project 195
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Association Brain Food Weekly: 4.9.21

Reid All About it

oh yeah, that makes sense” trends about desktop vs. mobile traffic and the popularity of long-form content (yay!). Event safety. Event Farm is hosting a series of virtual events on pandemic compliance and safety at in-person events. Content barriers. Improve Your Member Experience with Smart Data Management.

San Diego 370
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Association Brain Food: 6.2.23

Reid All About it

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Host: Grip Speakers: Abi Cannons, Senior Product Marketing Manager, Grip Matt Coyne, Chief Content Creator, Waves Connects Panos Moutafis, CEO & Co-Founder, Zenus Inc.