Reid All About it

OCTOBER 13, 2017

The weekly list of free professional development events for the association community… I’m excited and honored to be heading to Association Charrette today with 19 other association geeks for a weekend full of “insightful conversation about emerging trends and disruptions” in the association industry. Exciting times! More info/register.

DC 150

DC Washington Content Tools 150

Smooth The Path

MARCH 10, 2016

Welcome everyone but partner with the best members. We can use our data to figure out who our very best members are. Then we can use our data and other methods to get member insights and find out what is common between them, what their problems are, what their goals are and what their needs and preferences are.

Member Insights 60

Member Insights Innovation Industry Content 60

Smooth The Path

FEBRUARY 9, 2017

If you are sometimes baffled by your member’s decisions or your board’s decisions check out a timely article I recently became aware of. The idea of the article is to openly, objectively seek out the other side’s argument. Dive into your member’s stories and find out how close you are.

Survey 60

Survey Project Conference Content 60

Reid All About it

FEBRUARY 11, 2022

Member experience. Amanda Kaiser says member experience must be the new blueprint for engagement. What stands out in the 33 research studies she’s conducted is how much members not just think but also feel about their membership. What has Changed about the Member Experience? Brain revelations.

Content 39

Content Strategy Technology Analysis 39