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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members. K eep an eye on what leads to conversion.

Strategy 169
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Association Brain Food Weekly: 7.30.21

Reid All About it

Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. How the Healthcare Financial Management Association’s podcast engages members, supports DEI initiatives and attract sponsors while maintaining integrity. Volunteer learning journey.

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Fundamentals of Association Management: Tips and Best Practices

MemberClicks

In this article, we are going to place a focus on association management, defining what it is and what separates excellent organizations from mediocre ones. A survey can improve engagement and could lead to a better understanding of what your members really desire. Website content and social media posts are timely.

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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Write a blog post, add a website banner, or call out your volunteers in online community discussion forums or social media to thank them for their hard work. You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members.

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Social Media Roundup: Payment Each Day Keeps Annoyance at Bay

Associations Now

No matter how wonderful, every association and its website have some minor annoyances or obstacles that stand in the way of a smooth member experience. Find out how they could be erased with cash in today’s Social Media Roundup: Paying to Avoid Irritation. Perhaps the snags are an opportunity for a new benefit?

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What to include in your membership marketing plan

Optimist Consulting

These are the most commonly used channels: Direct marketing: Member emails, hard copy mailings, SMS/instant messages, and via direct marketing from partnerships you may have (if opted in). Social media: Go where your members are. Online: Via your organisation’s website and online member-only community groups you set up.

Marketing 100
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Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Higher Logic

Social media advertising. Advertising or sponsored articles in your print magazine or e-newsletter. Test each idea with your members to see what provides value for them that they would be willing to pay for, then implement the ideas that work. What can you add to your list? In-person or online mentoring programs.

Revenue 159