Reid All About it

JANUARY 22, 2021

The weekly list of free educational events and resources for the association community…. Maddie Grant and Jamie Notter at Propel have launched a free course, Introduction to the Rockefeller Habits. A few CEOs whom I admire practice these habits so I plan to make room in my schedule to take the course. Associations in 2021.

Innovation 370

Innovation Communications Education Strategy 370

Membership Marketing

OCTOBER 21, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Of course, I realize identifying and measuring such impact in the association context is challenging. Blog Archive.

Case Study 40

Case Study Marketing Price Survey 40

Membership Marketing

APRIL 1, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. So this year we asked association executives in our Membership Marketing Benchmarking research to tell us. Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

AUGUST 10, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Offering the voucher has lifted early renewals, but a low redemption rate has cost the association very little. Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MAY 21, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. For a second year, we asked association executives what was the top reason that their members did not renew. Speaking Engagements.

Marketing 40

Marketing Survey Price Cost 40

Membership Marketing

JUNE 5, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Aggressive membership marketers reach out to these prospects much more frequently over the course of a year and see strong returns.

Recruiting 40

Recruiting Recruitment Price Survey 40

Membership Marketing

FEBRUARY 16, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. This year’s survey will give you the chance to benchmark your organization against nearly 500 other professional and trade associations.

Survey 40

Survey Marketing Price Analysis 40