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Association Marketers Choose Ca$h to Power Membership Marketing

Association Adviser

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

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CommPartners Announces Acquisition By Symphony Technology Group (STG)

AssociationChat

The acquisition underscores STG’s commitment to building a unique, market-leading software platform offering continuing education, professional development, events, learning and content management solutions to associations, non- profits, healthcare & life sciences organizations. [ Read the complete press release ].

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Association Brain Food Weekly: 1.7.22

Reid All About it

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Seven daily habits to make you a more consistent content creator.

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Association Brain Food Weekly: 8.6.21

Reid All About it

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Hear unique approaches to event, education, content and partnership programs.

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Changing Behavior and Creating Value

Higher Logic

That can be anything from the policies and content to community strategy or culture. Clients including SAP, Aetna, BASF, CA, H&R Block, and CSC benefit from Rachel’s ability to make sense of abstract trends and her ability to see the implications that technical and operational decisions can have on people and processes.

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Association Brain Food Weekly: 4.10.20

Reid All About it

Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Membership.

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Let Your Message Fly on a Platform You Don’t Own

Associations Now

That growth, particularly in the political sector, highlights the need to think beyond your own website when it comes to content marketing and advocacy. Is this going to be a wider trend that you need to consider in your content marketing plan? Friday was a typical day on the centralized blogging platform Medium.