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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Are they relevant to your mission or industry? Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more!

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Gain or maintain professional certification (12 percent). Email marketing. One MGI participant said their membership growth was due to “stronger digital presence and online offerings” and “growth in certification customers.” Another pointed to their new Young Professionals discount on membership dues.

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Building a Membership Website That Works: 7 Steps

MemberClicks

This could include: Discussion forums Membership directories Event calendars and registration Job boards Industry research and reports Through a personal login, membership websites allow organizations to provide additional benefits to dues-paying members. Marketing Tools : Social media and email marketing functionalities.

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Did You Know: New Members Receive the Majority of Targeted Member Communications

Association Adviser

In a recent online discussion about email marketing volume, Kevin Whorton of Whorton Marketing & Research noted that “Newer members often notice a ‘hunting license’ phenomena — the day before they joined they never heard from you, now they do constantly. Same for prominent industry members. percent of respondents.

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Association Software 101: How to Find the Best AMS Platform

Protech

Each association has different needs based on industry, size, budget, and other factors. You might create your own courses for members to complete or promote industry-specific certifications that are shown to boost sales or job performance. What are some essential AMS platform features?

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

A well-planned marketing strategy can go a long way toward increasing your organization’s visibility with both prospective members and your community or industry. When other industry pros and organizations are well-versed on your value proposition, this can enhance your reputation. Boosting your organization’s reputation.

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50 Ways to Increase Membership for Associations or Nonprofits

MemberClicks

Create and promote the networking event as a way to hobnob with other professionals from their industry. Providing a reward—a discount on dues, a gift card and handwritten note, a gift card for a fancy dinner—shows your appreciation for current members. Offer a discount or promotion. Host a “bring a friend” meeting or event.