article thumbnail

Association Brain Food: 10.27.23

Reid All About it

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. Ask Me Anything: Marketing Automation Learn about marketing automation.

LMS 256
article thumbnail

Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Use content marketing to attract your target audience. AARP uses content marketing to connect to a different generation. The state of millennial membership.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

EEOC Complaint Says Targeted Facebook Job Listings Are Discriminatory

Associations Now

The complaint—filed on behalf of three named women, the Communications Workers of America, and a class of millions of female job seekers nationwide—claims that Facebook and nine employers discriminated against women in targeted job postings on the social network.

article thumbnail

Writing Online Content for Distracted Readers

Reid All About it

This article was originally published as “Writing Online Content for Distracted Humans and Web-Crawling Spiders” in the Association Executives of North Carolina’s Success By Association magazine, November/December 2015 issue. ~~~. A few years ago, marketing experts proclaimed, “Content is king.” Promise value.

Content 150
article thumbnail

Reads of the Week: September 7, 2012

Reid All About it

In an effort to raise awareness, funds, and food as part of Hunger Action Month , starting at 6pm tonight, the Food Bank of Central and Eastern North Carolina will stream live online for 24 hours from their warehouse in Raleigh. Food donations are decreasing , yet the number of adults and kids who go hungry every day is increasing.

article thumbnail

Lessons Learned from an Email Series that Generated $651,958.00

Robert Skrob

I’m coming to you this month from seat 6E in the first-class cabin of flight AA1229 from San Diego to Dallas where I’ll catch a flight home to Tallahassee. First, my wife and I are flying to Raleigh, North Carolina, for the FSU Seminoles versus NC State Wolfpack football game. I’ve been traveling a lot this summer.

article thumbnail

Association Brain Food Weekly: 7.18.16

Reid All About it

But since my family is spending next week at Ocean Isle Beach in North Carolina, I will savor my time with them on the beach. Before I get to OIB, I’m attending the Association Executives of North Carolina’s Annual Meeting in Williamsburg VA where I get to spend time with several speaker friends from across the nation.