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Association Brain Food Weekly: 8.2.19

Reid All About it

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Here are the educational events scheduled for next week—plus social events going on at ASAE Annual in Columbus. Wow, so good. 1 CMP credit.

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SCD Group: Does print still work for association marketing.

SCD Group

Does print still work for association marketing & communications? So, I read with interest a Columbus (Ohio) Dispatch articl e saying that despite the prevalence of digital media, catalogs remain a huge part of retail business. homes last year, according to the Direct Marketing Association, and 89.6 million More than 12.5

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SCD Group: 4 Ways Content Marketing Builds Associations

SCD Group

4 Ways Content Marketing Builds Associations. Managing Content Marketing , the relatively new book from Joe Pulizzi and Robert Rose offers valuable information for associations and nonprofits interested in connecting with their members and prospects. Every piece of content should support a measurable marketing objective.

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Association Brain Food: 10.21.22

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” The answer to that question is at the heart of leadership challenges, disengagement, and employee retention. AMS experts will be showcasing platforms and sharing their knowledge with the association market. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. More info/register.

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Association Brain Food: 2.10.23

Reid All About it

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Join us for a moderated discussion on defining leadership, vital skills to grow and encourage, and leading alongside others. . Member recruitment. Fri 2/10 at 4 p.m.

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How to Win Back Lapsed Members: Tips + Letter Templates

MemberClicks

In fact, getting lapsed members to return to their membership is much easier and cheaper than trying to attract brand new members, and should be one of your key strategies in growing your membership. Use that as part of your re-engagement strategy! Check out this membership level chart from the Columbus Chamber of Commerce.

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Chamber of Commerce Membership Levels: Why They Matter and How To Create Them

MemberClicks

In other words, a tiered dues model enables chambers to stop limiting member organizations’ choices by forcing a one-size-fits-all strategy. Get an understanding of the cost of membership for your chamber and research what your target market will realistically pay for your offerings. What are other types of membership models?

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