Communications Document Newsletter Recruiting 
Membership Marketing
JANUARY 10, 2018
But once a new membership model has been researched, defined, and approved, the next steps are critically important: the communications plan to introduce the model to members and the larger marketplace. So the best plans are to notify members of the new model and how it will impact them with multiple communication channels.
Higher Logic
MAY 29, 2020
If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk.
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.orgSource
JANUARY 9, 2023
Preparing this document is a learning experience. These are a few of the documents that can be included in online welcome handbooks: Bylaws. When you succeed at recruiting talented leaders, share the good news broadly. Don’t limit announcements to your website or a newsletter. Financial statements. A calendar of events.
.orgSource
AUGUST 28, 2023
My first bit of advice is, don’t treat recruiting these experts casually. Jane Pearson,orgSource Vice President of Marketing and Communications, offers this guidance, “In the post-pandemic world, people crave connection. Document both employee and volunteer responsibilities. They will be representing your organization.
Association Adviser
OCTOBER 23, 2018
Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.
Association Success
JULY 23, 2018
It includes your print and digital communications such as your magazine, letterhead, e-newsletter, emails, and social media. A rebrand also includes content for your meetings, membership recruitment, government relations and fundraising. Continuously communicate. So where do you start? Develop a plan. Create messaging.
Association Briefings
MAY 6, 2021
They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. For both, email is the preferred way to receive brand communications.
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