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Association Brain Food Weekly: 9.25.20

Reid All About it

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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How Texting Could Take Your Marketing Strategy to the Next Level

Association Adviser

Text marketing (aka SMS) is an instantaneous, two-way communication that is hard for your members to ignore. . This is an easy way for subscribers to interact with your campaign and for you to communicate your message. What It Costs: The two main costs associated with SMS marketing are the price per text and the price of keywords.

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Got NDR (Non-Dues Revenue)?

Association Adviser

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. According to Association Adviser’s annual Association Communications Benchmarking Report, only about half (53.4

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Association Brain Food Weekly: 5.8.20

Reid All About it

Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. Presenters: Kristi C. All times are Eastern Daylight Savings Time unless otherwise noted.

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What Smart Associations Do Differently

Association Adviser

But many of the legacy challenges remain: information overload, communication clutter, attracting and retaining younger members, maintaining their position as their industry’s No. Sources: *Oscars (MPA); **Billboard Top 100; # Year end closing price for Dow Jones Industrial Average ## U.S. Seattle Seahawks. Stock Market #.

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