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Association Brain Food: 9.15.23

Reid All About it

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Cynthia Lockrey, Lockrey Communications Mon 9/18 at 4 p.m. – Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace. 1 CMP credit.

LMS 256
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Some Ideas Do Not Scale at Associations

Smooth The Path

Every summer during Fourth of July week my husband’s family has a week-long reunion at a cabin in the Pennsylvania Poconos. A new member welcome call might work great, but there’s not enough money, time, or emotional energy to do it for all new members. Some associations do this by identifying at risk-members.

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Association Brain Food Weekly: 4.12.19

Reid All About it

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Gabrielle Canon, The Guardian ).

LMS 276
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3 Topics for Medical Society Execs to Watch

Forj

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. Who We Are; Who We Asked; Why It Matters: Bringing Engagement and Brand Identity Together.

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Association Brain Food Weekly: 04.19.19

Reid All About it

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. Member Engagement Scoring.

DC 170
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The Membership Manager’s Wish List

Associations Now

And, boy, did they deliver—they want to be nerdier when it comes to membership data, deepen membership engagement and experience, and create automated marketing campaigns around recruitment with specific stories and messaging in mind. The most common wish list item that we heard was deeper member engagement.

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Association Brain Food: 1.13.23

Reid All About it

The weekly list of free educational events and resources for the association community…. It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Membership benchmarks.

Revenue 39