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Tips & Tricks for Creating a Google+ HoverCard

Association Adviser

A HoverCard is an image at the bottom of a Google Hangout video screen that can identify who you are and what you represent. In this 5-minute video , MaximumPlus CEO B.L. Watch the video for additional tips and tricks. She is based in New York City. Ochman’s tips for creating a Google+ hover card.

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Virginia Shooting Highlights Safety Concerns for TV News Crews

Associations Now

The story raised serious ethical questions for reporters about whether and when it’s appropriate to include graphic video and photos in coverage of violent crimes. In particular, use of images of the shootings by New York City newspapers created a major outcry from the public and from fellow journalists.

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Advocacy and Governance 2.0

Association Adviser

You just need frequent and effective communication to keep them engaged. Sabuco also recommends keeping board members well informed with regular communications and regularly review your mission statement and core values as you prepare your annual report. Selection of Top 10 Association Communication Challenges 2011-2015.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

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Lunchtime Links: Picture Ways To Engage Using Snapchat

Associations Now

Who says Snapchat, an app that allows users to take videos and pictures that delete after a few seconds, couldn’t become a hot marketing tool? Recently, 16 Handles, a frozen yogurt chain based in New York City, urged its customers to send them Snapchats of their favorite yogurt.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” What surprised us most in 2013?

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Membership Wakeup Call for Associations

Association Adviser

As we go live with this issue, the stock market is near its all-time high, housing prices are rebounding in most parts of the country and the jobless rate has significantly improved since we launched Association Adviser in March 2010. Hank Berkowitz, Editor-in-Chief. So why aren’t we popping the champagne corks? Here’s why. world on a 1.0