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ASAE Annual Exhibitors Miss Another Opportunity

Reid All About it

So why are you telling someone who didn’t come to your booth: “Thanks so much for stopping by our booth at ASAE in Detroit. How do you think an email like that goes over with an association exec who didn’t visit your booth? Because too many vendors don’t understand how to develop relationships with association execs.

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Prep Work: Getting Ready for a Conference

Associations Now

Attending a large conference requires some preparation—whether packing, list-making, or picking out sessions to attend and people to meet. It’s hard for me to believe that in a week I’ll be headed to Detroit for ASAE’s 2015 Annual Meeting & Exposition. Over on her blog, marketer Kristy Bolsinger offers up six tips to prepare.

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Broaden Your Reach to Millennials and Gen Z with Snapchat

Associations Now

Here are a few tips on how to incorporate Snapchat advertising into your next event or campaign. Make sure that the Snapchat advertising is part of a larger marketing campaign or event that has a beginning and an end. Snapchat is a great platform for associations wanting to raise brand awareness among younger audiences.

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Why Culture Matters When You Go Global

Associations Now

Knowing how to shake hands and give gifts is nice when you go abroad. Which is to say that understanding the culture of the country or region you’ve decided to explore isn’t something you do after you’ve devised your market strategy to do work there—understanding culture is part of the strategy.

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Jeffrey Cufaude, Idea Architects: I Want ASAE to Fail. And You.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. Calculated risks are fine, but let’s not allow IGNITE sessions to be seen as the major conference innovation year after year. July 29, New Orleans, NYIB Leadership Pre-Conference. Tuesday, April 03, 2012.

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Blogging Live from TEDx Raleigh

Reid All About it

TED’s annual conferences in California and Oxford UK are described as “riveting talks by remarkable people” and “ideas worth spreading.” By engaging their own passions, his company created an experience for those visiting the Michelin exhibit at the Detroit Auto Show. How to get people engaged. Tagged: Conference , TEDx.

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Jeffrey Cufaude, Idea Architects: The Value of the Visual: Facilitation.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. If you want participants to contribute to the visual record of the conversations, they need their own stock of supplies (markets, paper, tape) at arms length and an identified place to post their contributions.