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Association Brain Food Weekly: 4.16.21

Reid All About it

I liked this one from Jyrki Paananen, co-founder and COO of Brella, who said, “There’s almost an inflated volume of virtual events at the moment and it is challenging to make content the differentiator, so perhaps connections could be the new king.”. How Your Association Can Drive Revenue & Growth with AI-Based Personalization.

Revenue 363
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How to Make Analytics a Priority – Finally!

Association Analytics

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. This will help increase membership and revenue. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Ask, “Do you want better member insights to inform strategy?”

How To 169
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Association Brain Food: 5.5.23

Reid All About it

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. AMS requirements. CMP credit. More info/register.

Chicago 205
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7 Tips to Improve Your Marketing Reporting and Prove Your Worth

Higher Logic

This data shows you what kind of content your members like and can help you decide what content strategy to pursue. Digging into your community data can provide you with valuable member insights, which you can use to improve your member experience. Keep an Eye on Volunteers. Examine Event Registrant Data.

Report 203
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Association Brain Food Weekly: 6.11.21

Reid All About it

Be the Change: How and Why Associations are Changing Membership and Revenue Models. From sustainability and travel considerations to content capture and accessibility, there’s so much benefit that online events can bring. Your association shifted from in-person to online events and struggled to secure sponsorship revenue.

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Association Brain Food Weekly: 5.14.21

Reid All About it

Loren Edelstein, Vice President, Content Director, Northstar Meetings Group. Analytics can help you understand the true value of your products and services so you can make strategic decisions on what to invest in, what to expand and what’s just not worth it anymore (to your members or your association). Host: Northstar Meetings Group.

St. Louis 341
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Association Brain Food Weekly: 3.22.19

Reid All About it

.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Do you have a strategy to keep them coming back to you – for content, resources and to take action? good data for every stage of the member life cycle experience. 1 CAE credit.

Arlington 170