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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. We’ll share our experiences but more importantly we want to hear yours as we all learn from one another.

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Association Brain Food Weekly: 5.8.20

Reid All About it

The weekly list of free educational events and resources for the association community… Chapter virtual events. Billhighway describes the kind of resources you can provide chapters to help them get started with virtual events , design engaging programs, prepare speakers and attendees, and put together a virtual event volunteer team.

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Association Brain Food Weekly: 6.5.20

Reid All About it

The weekly list of free educational events and resources for the association community… What a week. I’ve always thought of myself as fairly woke, but realize I could listen, read, learn and feel much more no matter how uncomfortable it is, and so I am. Will they have online courses instead? This tweet summed it up for me.

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How to Prove Member ROI with Data Analytics and Business Intelligence

Protech

Members at your association want to be completely sure that when they are pay ing their annual dues, they are investing in a full experience that brings them val ue. . The data maturity model allows nonprofit executives to identify what can be improved in their data governance policy. The definition is in the name.

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Association Brain Food: 12.2.22

Reid All About it

The weekly list of free educational events and resources for the association community…. New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement.

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Association Brain Food: 2.3.23

Reid All About it

The weekly list of free educational events and resources for the association community… Vendor member education. They describe educational programs that will help these member develop relationships and generate more leads. A few of them might surprise you, but they’re essential for technology project success.

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