Which Is Better: a Lot from a Little, or a Little from a Lot?
Spark Consulting
SEPTEMBER 22, 2021
One last question from my brief series on member engagement, inspired by serving on a virtual panel on engagement, organized by Mary Byers, for the Veterinary Medical Association. Would you rather have a lot of members lightly engaged or fewer members more deeply engaged? First, I guarantee your association does not have the capacity to support every member being fully engaged with everything the association does or offers.
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