Associations Now

OCTOBER 19, 2018

Your members (and potential members!) rely on your association’s online presence. Here’s what you need to ask to make sure it delivers. Also: gamifying your meeting. For many members, your association is a digital-only experience. Although some might attend conferences and in-person meetings, many more will depend on the communities, education, and other resources your organization provides online.

Social Media 81

Social Media Tools Conference Tips 81

Reid All About it

OCTOBER 19, 2018

The weekly list of free educational events and resources for the association community… I’ll be at the Association Component Exchange (CEX) next Friday in Arlington VA. Please find me and say hello if you’re there. CEX is the only conference designed exclusively for and by component relations professionals (CRPs)—it’s put on by the CRP community-builders, Billhighway and Mariner Management.

Arlington 34

Arlington Austin Maryland Communications 34

Associations Now

OCTOBER 19, 2018

The Plant Based Foods Association, which represents makers of foods with plant-derived proteins, is working closely with a California grocery store chain to promote products made by the association’s members. The campaign puts vegetarian meals front and center. It’s not often that veggie burgers, rice milk, or similar plant-based foods get a lot of love in the grocery store.

California 80

California Education Products Industry 80

Associations Now

OCTOBER 19, 2018

The Fiber Broadband Association uses a platform called Medium to blog about industry news, information, and advocacy. With millions of users, it lets FBA distribute content far and wide. How to hack it? To start a blog for your members, you don’t need a big budget or large team of dedicated staff writers and editors. It’s more important to know how to tell a good story and to use the right medium to share it.

Social Media 65

Social Media Content Tools Industry 65

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Associations Now

OCTOBER 19, 2018

The Responsible Finance & Investment Foundation is collaborating with a wide array of partners on a plan to track sustainability efforts using the blockchain. More than two dozen organizations, spanning finance and the nonprofit sphere, have signed on. Interest in the blockchain is picking up, as are some use cases that might be appealing to associations and nonprofits.

Tools 56

Tools Press Release Revenue Examples 56